Wednesday, 19 December 2012

Customer acquisition and customer experience in e-commerce venture

E-commerce! The word spells a billion dollars, because I’m aware of its potential. When e-commerce comes to my mind the first thing which strikes me is “customer”. Only the e-commerce entrepreneur knows the importance of customers/subscribers and how to get them. As I have a little experience in e-commerce startups I would like to share my knowledge with those folks who are e-commerce savvy. An e-commerce venture is all about analysis and subscriber hence you will have to do proper homework before launching. If you have reached this stage then it is vital that you have knowledge of customer acquisition and customer experience. So, let’s understand it in-depth. What do you mean by customer acquisition? Online retailing is a business where you have to be ready for surprises, be they good...

Everything you need to know about Flash based website

If you are surfing a website then what will you expect from it? I prefer user-friendly websites, good and informative content, meaningful images, simple navigation and good graphics. If all these are found in a website then we can say it is a good one. But it is also true that it is difficult to incorporate all these features in one website because a website is generally created to suit a particular business theme. Thus giving a best user experience in the website is very difficult but not impossible because you can do it through the Flash website. What is Flash website? We can define Flash website as an interactive website because it has videos, animations and images. If you want to make a website which has animations, videos and images which will work together, then Flash website is...

Page 1 of 1112345Next